
Jordan B Creative
Creative + Graphic Design
Meet Jordan Balay
I'm a Creative + Graphic Designer with over 12 years experience who has a passion for delivering brand consistency through innovative design and strategic storytelling. My Expertise includes producing direct mail assets, print and digital ads, and digital campaigns, alongside developing short and long-form video content tailored for YouTube and social media.
I previously served as Brand Creative Lead at Lumens.com, where I contributed both as a creative leader and hands-on producer for over two years. I collaborated with teams to craft marketing campaigns, social media posts, and customer-specific publications, while providing guidance on creative challenges.

Creative + Graphic Designer
Freelance | Apr 2025 - Present
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Brand Creative Lead
Lumens.com | Nov 2022 - Apr 2025
Work Experience
Senior Graphic Designer
Lumens.com | Dec 2021 - Nov 2022
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Graphic Designer, Brand Marketing
YDesign Group | Mar 2019 - Dec 2021
Graphic Designer, Print Production
YDesign Group | Nov 2018 - Feb 2019
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Graphic Designer
Freelance | Feb 2016 - Nov 2019